Product designer.
Marketing mindset. AI focus.
I design AI products that are intuitive enough to market themselves. Currently building SneakySwing from 0-1. Previously AWS & Binance.
Selected Work
Selected Work
SneakySwing - Your Coach's Digital Twin, in Your Pocket
Feb 2026 – Mar 2026
Built a design system that AI can read. Synced Figma directly to a design-system.md, enabling on-brand vibe-coding across 4 teams and cutting dev time by 30%.
Coming SoonSneakySwing - Your Coach's Digital Twin, in Your Pocket
Feb 2026 – Present
Led 0→1 from onboarding through coach feedback. Reduced friction through funnel analysis and usability testing, increasing activation from 32% to 40%.
Accelerating Student Loan Payoff with SoFi Round-Ups
Sep 2025 – Dec 2025
Designed a round-up repayment feature for student loans, enabling automated micro-payments and AI-powered insights to accelerate debt payoff.
AWS – Web & Marketing Designer
May 2021 – Oct 2023
Drove 1M unique visitors and a 181% increase in page views by owning end-to-end web growth strategy and shipping 200+ responsive pages.