SwingLens
Time:
2025
Role:
Lead Product Designer
Tools:
I'm partnering with Orbital to redesign their productivity platform. The goal is to make complex task management feel effortless through clean, intuitive design. This involves creating a seamless web experience that showcases their platform's power through purposeful animations and thoughtful interactions.
The visual system focuses on fluid motion and clear hierarchy, helping users understand how work moves through their platform. Through interactive demonstrations, users can quickly grasp how Orbital transforms their daily workflow, while maintaining focus on what matters most - getting things done.
The "Invisible" Progress of Repayment
1 in 5 Americans are dealing with student debt. The average borrower owes nearly $40k, and repayment can drag on for 20 years. Because the finish line feels far away, paying it off seems like a distant dream. When progress is invisible, it’s easy to lose motivation.
👥 The Average Borrower
💸😞 User Reality
Borrowed $60K for her master’s degree in nursing
Has already paid over $66K, but still owes $61K due to interest
At this pace, she won’t finish paying until age 91
~Barbara, 62-years-old (Source: The Guardian)
"Working with Joseph felt like having a seasoned design partner who truly understood our vision for Zazzle and brought it to life in ways we hadn't even imagined."
Thomas Weber
Co-founder of Zazzle