SoFi Round-Up Repayment

Time:

Sep 2025 - Dec 2025

Role:

Solo Product Designer

Tools:

Figma (Make), Gemini

I worked on this project during the Technology-Driven Innovation course at CMU. By addressing a problem we care about, I focused on reimagining the student loan repayment journey to help borrowers save on interest and reach debt freedom faster.

Product Design
Fintech

Problem

Problem

The "Invisible" Progress of Repayment

1 in 5 Americans are dealing with student debt. The average borrower owes nearly $40k, and repayment can drag on for 20 years. Because the finish line feels far away, paying it off seems like a distant dream. When progress is invisible, it’s easy to lose motivation.

👥 The Average Borrower

Average Debt

Average Debt

Nearly $40K

Nearly $40K

Monthly Payment

Monthly Payment

Nearly $300/Month

Nearly $300/Month

Repayment Term

Repayment Term

Around 20 Years

Around 20 Years

💸😞 User Reality

  • Borrowed $60K for her master’s degree in nursing

  • Has already paid over $66K, but still owes $61K due to interest

  • At this pace, she won’t finish paying until age 91

~Barbara, 

62-years-old (Source: The Guardian)

"Working with Joseph felt like having a seasoned design partner who truly understood our vision for Zazzle and brought it to life in ways we hadn't even imagined."

Thomas Weber

Co-founder of Zazzle